In the voice arena, our cost-efficient, feature-rich phone services allow our customers to stay connected with friends and family around the world.
2008 was a year in which we expanded the availability of our unlimited calling offers across our markets – from plans that focus specifically on nights and weekends, to other “anytime, anywhere” options that offer our consumers unlimited calling for one set price regardless of time or location. Across all of our voice products, we offer price
points that generally provide meaningful discounts compared to the incumbent phone companies in
our markets.
In these difficult economic times, our voice products should enjoy even greater appeal.
As a result of this value-driven strategy, we added over 650,000 telephony subscribers during 2008 and our base of over 4.6 million customers represents a penetration rate of 17%(4). We expect to continue to grow our voice business, which is a critical component of our bundling strategy to drive multiple products into the home.
